The Power of Partnerships
So you’ve heard about online and affiliate marketing and have learned that they are a great way to make money online, but are you new to the process and don’t know where to begin?
If so it’s time to objectively take stock of your skills and learn what you need to in order to succeed.
At its most basic, online marketing breaks down into two principle parts: search engine optimization (SEO) and sales copy. The SEO will drive traffic to your sites, and good sales copy will convince those visitors to buy the product from you. When you begin to get traffic and sales, you will have the basis of your own ‘list’ of clients. But what if you don’t know a lot about either?
Focus on one or the other to start with and once you have something to bring to the table, you can look for someone to partner with for a campaign.
Sales copy will likely prove to be the valuable skill, and as such is a great place to start. Look for online resources, books from the local library about copywriting, anything you can get your hands on. Also, read through the websites that other online marketers have produced.
For every person that wants to be an online marketer and has good sales copy skills, there is another person who is good at SEO but has problems stringing together words into compelling sentences. Check with forums devoted to online marketing, and you can probably find somebody who is willing to team up with you.
Especially in your early stages of internet marketing, it is better to split all the profit generated than not make any profit at all. Once you gain some experience, you can strike out on your own, or you may find that you like the partnership and continue with it.
Either way, by combining your skills and somebody else’s at the beginning of your online marketing career, you can start making sales faster.
Where To Find People
For Viralurl, Frank and I teamed up as we had skills that complimented eachother. Viralurl has been a big hit and we have plans to take it to the next level as well. I met Frank a while before we partnered through networking. A great new business social network that you can use to meet people to partner with is ViralNetworks! I am on ViralNetworks as well as 18,000 other marketers, so come join us and get networking! 🙂
Nice tip about joining forces to market. I think that’s my problem, I like working by myself, but I know I should find someone to work with.
Apprentice and student marketers take heed of Colin’s advice. Partnerships can double, triple or quadrauple your online income. Partnerships are responsible for a nice slice of my online income and the beauty of it is, once set up they require no effort on my part to produce a steady
Thanks Jason for posting on my blog. Yeah, online JVs and Partnerships are two of the most important ways of getting targeted traffic in our (or any other) niche.