Colin Klinkert Dot Com

In the internet marketing industry, getting people’s attention is vital. Period. Even if you’ve just created the best product ever but can’t get people’s attention, you’re unlikely to succeed. However, getting people’s attention shouldn’t be your only goal. You certainly want to go further than that. You need to get the word about your products or services, build yourself a list of subscribers… and make money. Misleading subject lines are still far too common to get people’s attention and are clearly bad marketing. If you aren’t sure what we’re talking about, here are some examples:

- “Congratulations, You’ve Just Made A Commission!”
- “Your Affiliate Commissions”
- “You Owe Us Money!”
- “Your Credit Card Has Expired”

We strongly recommend to avoid using any type of misleading subject lines in the emails you send (to your own list or somebody else’s list). These subject lines can badly hurt your reputation and can be very damageable for your business. If you start communicating with someone with a lie, there is a very good chance this person won’t trust you for anything. The notion of trust is very important in our industry but too many just forget about it. So yes, you will get people’s attention with misleading subject lines, but what happens next is very unlikely to be favorable to you and your business.

Why would you use these subject lines anyway? Is the product you’re promoting so bad that you can’t find a proper subject line to get people’s attention? A few internet marketing gurus seem to provide email copies with misleading subject lines to their subscribers. Well, let’s be honest here: we believe they should rethink their recommendations… You’re in a better place than anyone else to know what you should and shouldn’t do for your business. You don’t necessarily have to do everything they tell you! How about you think about what they say before just doing it?

Our policy on misleading subject lines

As a reminder, misleading subject lines are strictly prohibited on ViralUrl, ViralNetworks and ViralHosts. If we receive a complaint and have the proof that a member has used a misleading subject line, we send one (and only one) warning to the sender. The next step is a suspension for an undetermined period of time. These misleading subject lines damage both their reputation and our own reputation and this is simply not acceptable.

The path to success won’t begin with a lie. Simply avoid any type of misleading subject line!

Last month I shared an MLM Lead System Pro webinar video with you. The main focus of this webinar was on our new web hosting system called ViralHosts, but the guys at MLSP decided to do another webinar about a product of ours. This time they invited Internet Marketing Expert Jim Chao to talk about ViralUrl. Once again, the video call was recorded and is now made available to anyone who wants to watch it:

>>> MLM Lead System Pro Webinar Video <<<

Jim Chao only spends 2 minutes every 3 days on ViralUrl and gets 60 to 80 leads with every single mailing he does. If you want to find out how he does it, make sure you watch this video. It’s only 40 minutes long and is full of great insider tips. It’s definitely worth the watch! Like last time, if you want to download the MP3 file, go to the MLSP archive section (you need to be logged in to access this page).

The videos are also available on ViralNetworks:
- MLSP Webinar – ViralUrl & ViralHosts
- MLSP Webinar – Supercharging ViralUrl

Late October I published a blog post about Google Social Search explaining that Google uses your Google Profile to know who your friends are and deliver you relevant social search results. A Google Profile can also help you gain online exposure, which is obviously very important if you’re in the internet marketing industry. This week let’s see how to set up a Google Profile. It’s a very simple process but let’s go through it step-by-step so you don’t miss a thing.

Step 1

Go to Google Profiles and click ‘Create my profile’. You need a Gmail account to be able to create a Google Profile. I suggest you to use a user-friendly email address as your username can be used in your Google Profile URL (only if you decide to), as in google.com/profiles/yourusername. It’s also more search engine-friendly like this.

Step 2

Enter your details: first name, last name, where you grew up, where you live now and so forth. Don’t forget to add a short bio of yourself so people can learn more about you, and most importantly, add links to your site and blog as well as your Twitter, Facebook, ViralNetworks and other social network profiles. This is how Google will find out about your friends and be able to provide you with relevant social search results. You may also upload a picture of yourself. Once you’ve entered all your details, click ‘Create a Google profile’.

Step 3

You can now see how your Google Profile looks like. You can of course edit it any time you want. That’s all you have to do! Now if you want Google to generate social search results when doing a search, make sure you join the experiment. As explained in a previous blog post, it’s all about relevancy!

Feel free to check out my own profile: Colin Klinkert. If you have any questions, don’t hesitate to ask them here! Julien and myself will be happy to help you. Setting up a Google Profile is quick and easy and has many benefits for internet professionals. You don’t need to tell everything about yourself though. Keep it brief!