A/B Split Testing: How to Split Test With Google Analytics

Topics covered:

00:32 Split testing the SocialMonkee homepage
01:29 Comparing conversion rates in Google Analytics
02:40 The change made to the homepage
04:40 Creating a new experiment in Google Analytics
07:51 What to split test (Part 1/2)
09:13 Split testing with social proofing (with VeriPurchase)
10:38 How to set up the split test code
13:30 What to split test (Part 2/2)

Here is the link to VeriPurchase for the 14 day trial to see if it boost your conversions: http://www.veripurchase.com/

Interesting quotes:

“If you are not split testing your website, you really are leaving money on the table.” Tweet This Quote

“Only make one change at a time if you are going to do a simple A/B split test.” Tweet This Quote

“I have prepared another split test that we are going to start running, and the reason I am doing this is that we can actually show you how you can set up your own inside Google Analytics…”

“There is an issue, and this is what is so great about this. It’s really dummy-proof…” Tweet This Quote

What We Cover In The Video Above:

Whether or not you are happy with the way your landing pages perform, we highly recommend that you run some A/B split tests. We haven’t run any for a long time on some of our sites (we constantly do on a few of our main ones) and have left a lot of money on the table… Don’t worry though, it’s a lot easier than it sounds.

It used to be a little complicated but with Google Analytics it’s now a lot simpler. A/B split testing doesn’t necessarily involve major changes. Sometimes a few minor changes can make a big difference.

In this video, we talk about a recent split test we ran for the SocialMonkee homepage. We compare conversion rates, and talk about the change we made. We then show you how to create a new experiment in Google Analytics, so you too can run split tests.

We also briefly discuss what to split test and show you how to set up the split test code. The best part is that once you know how to run split tests, you will actually enjoy doing it!

Author:
Colin Klinkert
Effective Article Marketing

A few days ago I uploaded a video on effective article marketing to my YouTube Channel. In this video, I show how to make the most of your articles and product reviews. I take the example of a ViralUrl review published on EzineArticles (which is great for product reviews as articles generally rank easily in Google) and show what’s good and what’s not so good, and give a few tips for effective article marketing.

In this particular example, I mainly talk about the signature, in which the author should add a good call-to-action and possibly a bonus. As you will see, the article has already been visited quite a few times but the author doesn’t seem to be making the most of its good Google rankings. Every month hundreds of dollars in commissions are potentially being lost by not using the basics of effective article marketing. If you’re into article marketing and product reviews, make sure you watch this video:

This is just a quick tip for effective article marketing. The resource box is only a piece of the article marketing puzzle. There are of course many other aspects you should take into account for effective article marketing. If there is an article marketing topic you would like me to cover, feel free to leave a comment and I will do my best to reply. I would love to hear from you! If you want to share you own effective article marketing tips, feel free to do so below!

Author:
Julien
MLSP Webinar Video – Supercharging ViralUrl

MLM Lead System Pro

Last month I shared an MLM Lead System Pro webinar video with you. The main focus of this webinar was on our new web hosting system called ViralHosts, but the guys at MLSP decided to do another webinar about a product of ours. This time they invited Internet Marketing Expert Jim Chao to talk about ViralUrl. Once again, the video call was recorded and is now made available to anyone who wants to watch it:

>>> MLM Lead System Pro Webinar Video <<<

Jim Chao only spends 2 minutes every 3 days on ViralUrl and gets 60 to 80 leads with every single mailing he does. If you want to find out how he does it, make sure you watch this video. It’s only 40 minutes long and is full of great insider tips. It’s definitely worth the watch! Like last time, if you want to download the MP3 file, go to the MLSP archive section (you need to be logged in to access this page).

The videos are also available on ViralNetworks:
– MLSP Webinar – ViralUrl & ViralHosts
– MLSP Webinar – Supercharging ViralUrl

Author:
Julien
ViralURL Has More Advantages Than Originally Thought!

Some of you may have heard of John Marshall lately. John is an Iraq War veteran and fellow internet marketer who decided to take on the challenge to release 60 marketing tips in only 30 days. Make sure you check out his videos. Some of his tips can be really useful, whatever your level is…

How to become a better copywriter with ViralUrl

John raises a very good point in one of his videos. He talks about ViralUrl and explains how the service has helped him become a better copywriter. Not everyone is good at copywriting. If you’re not good at it, there’s no shame in that. You just need to work out a way to improve your skills… and ViralUrl can be part of it! Thanks to ViralUrl, John has started to write better headlines and email copies. There is no need to explain you how important it is for internet marketers to be able to write a good email copy… and an eye-catching headline is must have!

With this technique, John became a better copywriter, and he seems pretty happy about that, because he knows how important it is. Take a look at how John has managed to do that. Watch his video:

ViralHosts can help the same way. No matter if you use ViralUrl or ViralHosts, if you think you’re not good enough at copywriting, make sure you really benefit from this not so obvious advantage. What do you think of John’s tip? Has ViralUrl helped you the same way? There are certainly more not so obvious advantages of using ViralUrl… Please share your own with us!

Author:
Julien
Author:
Julien
Video: Cry For Help – Start with No Money

I get emails like this quite often, decided to use this one as an example and put together a little video that went a bit longer then planned, but does cover a fair bit of info I think…

Email:

Helllo,
xx xx here and it sounds great there is only one huge problem! I have no clue what I am doing with this. I thought it would have been so much easier if I would have known what I had to do before I got started. I am really sorry about this but I need a lot of help if I am going to make this work as bad as I need it to. I have been out of work since last Feb, and I have gone through all my credit cards, savings and checking I have nothing left. I was not even able to give my children the Christmas they so well deserved. I have never felt like such a bad mom in my whole life. I hope and pray I never have to go through that again!! So, can you help me? Let me know please as soon asap. God Bless and I will be waiting to hee back from you.I do understand if you do not have the time to help me so do not feel bsd if I can not find the other side of my rainbow!!

Warm Regards, xx xx

Video Response:

Follow Me on Twitter: http://www.TwitterColin.com/

Author:
Colin Klinkert
Winner of Commenting Contest

Content here has been slow as im launching a new site and have some other things behind the scenes going on. For this reason I’ve decided that December we wont have a contest, but will start it up again in January. Here is me paying the winner of the last one 🙂 Good work Karen

BTW… Dont have your speakers too loud, for some reason the volume on this recording is VERY loud, and yes, if you watch closely you will see I did misspell commenting in my haste to get it done fast 🙂 Sorry for that Karen

Author:
Colin Klinkert
Obama Loses by One VOTE!!

Yesterday Arnie brought his muscle out for McCain, so I decided to even the equation and post a video on my blog! Take THAT Mr. Terminator…

Who will you be voting for in 4 days? I’m not American and can’t vote, I also don’t see as much as you do, but I know who I would be voting for…

This is a wonderful viral marketing campaign, well worth us taking note. I might try and set something like this up one day! Maybe for the launch of my training product coming out next year…

Follow Me on Twitter: http://www.TwitterColin.com/

Author:
Colin Klinkert
Time To Get Back Into Stocks?

I never sold many of my shares during this massive loss as it remains an unrecognized loss and would only be a ‘real’ loss if I did sell. If the market recovers in the coming 18 months or so, I would have made that loss back.

But today, after seeing the rally (yes, I bought at the end of the day, AFTER all the shares rose 5-10% so maybe I missed an initial run, but I still think the shares are cheap and the stock market will rise once again.)


This could be a temporary rally in the bear market and it could still be falling, but I feel in 1-2 years from now we will be looking back on these prices and thinking they are cheap.

Author:
Colin Klinkert
Case Study: John Chow Effect?

I got a review from John Chow Dot Com For ViralNetworks and its now been a couple of weeks so decided I would put up a very quick (less then 2 min) video about it… Does John still have ‘The Chow Effect?’

So what do you think? Should I get a review from John for my BRAND NEW site that is still in Pre-Prelaunch? In case you don’t know the one I’m talking about it is ViralBlogAds, where I have teamed up with Simon Emery of OIOpublisher to bring a PPC solution to bloggers wanting to show banners on their site and fill default inventory.

Is It Worth it? What is your view on JohnChow Reviews?

Check out the Posting Contest I have running: Click HERE to learn how you can win $100!

Author:
Colin Klinkert